White in the city

Tram-way to the Future, the White in the City travelling event

Not just fixed locations. White in the City, an evocative event created by the Oikos President, Claudio Balestri, for the Milanese Design Week, will be offering “Tram-way to The Future”, a journey through town on the historical 1847 tram.

Organized by CMR, it was set up to make “travellers” aware of topics like sustainability and innovation. An incubator of ideas; an on-the-road moment in which to think about the future of the city and work, accompanied by experts and journalists.

All dominated by white, Oikos’ Colour of Wellbeing. A colour to live and breathe, thanks to infinite material nuances for every need; and the safety of solutions containing no harmful substances. 

Press releases

White in the City